Jubna expands with the launch of the Marketplace platform: an integrated platform for brands, media owners, and social media pages.

Dubai, United Arab Emirates – Jubna has officially announced the launch of its Marketplace platform, enabling advertisers to launch campaigns of all types across websites, social media platforms, and messaging apps. At the same time, it enables publishers and media owners to engage advertisers at every touchpoint with their audience, opening up new revenue streams and enabling them to fully leverage their audiences across all digital platforms.

This move represents a strategic leap for Jubna, cementing its position as an innovative, forward-thinking company capable of reshaping the digital advertising landscape, creating new business opportunities, and delivering comprehensive solutions that meet the changing needs of both brands and publishers in an increasingly complex media environment.

From native ads to omnichannel advertising

Jubna was founded on the vision of helping publishers monetize their website traffic through native advertising. With digital content consumption increasingly fragmented across websites, social media, video, and messaging apps, the need for a more flexible and comprehensive solution has become urgent.

With the Marketplace platform, Jubna provides publishers and content creators with a unified platform that allows them to:

• Publish sponsored editorials and paid content — supporting brand promotion through in-depth interviews, thought leadership articles, special coverage, and product-specific content.
• Offer paid advertising space on social media and messaging apps — platforms like Facebook, Instagram, X, TikTok, LinkedIn, Snapchat, WhatsApp, and Telegram.
• Launch lead generation campaigns — enabling advertisers to generate targeted leads in sectors like real estate, banking, education, tourism, e-commerce, and more.
• Access unified, easy-to-manage revenue streams — centralized system for managing ad services across all platforms.
• Access unified, easy-to-manage revenue streams — centralized system for managing ad services across all platforms.
• Service Delivery Guarantee — backed by Jubna’s commitment and money-back guarantee.

Based on strong relationships with publishers

Jubna's transformation builds on years of trusted partnerships with hundreds of leading publishers and media platform owners in MENA and globally. This network ensures advertisers immediate access to quality ad space and enables publishers to maximize revenue.

For advertisers: Smarter, broader opportunities

The platform gives advertisers and agencies direct access to curated media services by trusted publishers, influencers, and creators. It’s designed for discovering high-impact media opportunities in one place.

Advertisers can:

• Research services by type, audience, sector, region, and platform.
• Browse listings with pricing, audience insights, and technical details.
• Purchase transparently without intermediaries.
• Collaborate on campaign planning, content, and performance tracking.

High turnout and quick approval

Over 100 services were added in the first 24 hours. Publishers gain access to new customers easily. Advertisers reach wider audiences, with reliable service delivery ensured

Basil Sayyaf, Founder and Chief Digital Officer at Jubna, stated: “The Souq platform is the natural evolution of our journey, enabling publishers to monetize across every possible channel, while giving brands broader reach, greater precision, and complete transparency for 2025 and beyond. What makes Souq unique is that it is built on the trust and extensive network of relationships we have established with hundreds of leading publishers in the MENA region and globally. The overwhelming response from publishers and advertisers in the first hours is a clear indication of the market’s need for such a platform. By guaranteeing service delivery, we are solving one of the biggest challenges in the industry: ensuring reliable campaign execution.”

A new chapter in Jubna's journey

The Marketplace launch reflects Jubna’s ambition to become a fully integrated monetization ecosystem. It includes sponsored editorials, interviews, coverage, social media content, and lead-gen campaigns, bridging brands with modern media consumption habits.

For more information please visit: www.jubna.com/marketplace